Pay Per Click: Cost-Effective Web Advertising

Q: What is Pay per Click (PPC) Advertising?
A: PPC is a type of internet advertising that pops up on search engines result pages whenever a prospective visitor types in relevant keywords for your type of business. You only pay if the visitor actually clicks on the ad and is redirected to your site.

Q: How much does it cost?
A: There is usually a small set-up fee for this type of advertising, and the actual cost of each click varies depending on the popularity of the keyword as well as the platform and search engine you are advertising on. In a nutshell, clicks can cost anywhere from $.01 up to $10 or more: so professional keyword research is essential to maximize ROI.

Q: Is a PPC campaign right for my business?
A: PPC is one of the most popular forms of internet marketing because it has the potential to reach more of your target demographic than any other form of online advertising. It is especially helpful for promoting brand awareness, testing new products for market viability and substantially increasing online sales.

Why Choose Panache Advertising for PPC Services?

• We have been in the business for 10 years and maintain a network of the most experienced and successful PPC providers in the Salt Lake area. These experts are aces who will do all the keyword and other types of research necessary to make your PPC campaign a success. All you have to do is sit back and enjoy the benefits!
• Panache Advertising will be your one-stop liaison for all things related to PPC and other forms of online marketing: we know what works and what doesn’t, and will weed out services that you simply don’t need. We work for YOU and we have SAVED OUR CLIENTS THOUSANDS OF DOLLARS!
• We are mindful of your marketing budget and will never try to “sell you” on services that are not right for you. We always put you — our client — first and will work hard on your behalf to negotiate the best possible price for services.

Panache Advertising: Research… Negotiate… Communicate